Havaianas x Bape

// Art Director & Motion Artist

A campaign for the collab Havaianas x Bape! For this project I created a storyline to add value to the product, since it has a more targeted focus and slightly more expensive than the usual Havaianas products. I had to be very creative to tell stories and arouse desire for these flip-flops just using images and giving a more fashionable look for our social media. Also, I created some animated videos to entice our customers to launch this product that was sold out in less than 3 days.